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We are Inviktus Media—The leading marketing agency for disruptive outdoor brands

We 5x outdoor brands roas using our Brand Ascension System.

We don’t do generic marketing—we create cinematic brand story forged with strategic marketing, ELEVATING YOUR BRAND’S GLOBAL stature, increasing your ad roi 2-5x, scaling revenue by 25% in 12 months. 

  • A person wearing camouflage clothing and a ghillie suit, with a face mask, crouching in a forest while aiming with a sniper rifle.

    reptilia corp

  • A black and gold vintage drag racing car with a prominent hood scoop, surrounded by people, with other cars and an RV in the background, at a racing event.

    CJRC

  • A precision sniper rifle with tan and black parts, scope, and a bipod, set against a dark mountainous landscape at night.

    HECKLER & KOCH

  • Indoor scene with a green camping tent set up in a garage or warehouse. Surrounding items include lights on stands, shelving with various supplies, cardboard boxes, and equipment.

    LiteFighter

  • Motocross rider in black and yellow gear jumping over a dirt track on a motocross bike through a muddy, reddish-brown dirt track with green trees in the background.

    SHOT Racewear

  • Off-road dirt bike on a stand with a dirt track and trees in the background.

    ZAFFLE

capabilities

  • A film crew member with a Canon camera shirt kneeling in a forest, filming two soldiers in camouflage uniforms and gear, one lying on the ground and another crouching with a sniper rifle near camouflage tents.

    PRODUCTION STUDIO

    WITH SOME OF THE WORLD’S GREATEST CREATIVES ON OUR TEAM, WE HANDLE YOUR VIDEO PRODUCTION, TOP TO BOTTOM.
    WE CRAFT CINEMATIC short and long-form content that captures YOUR brand’s raw, authentic form, which is then optimized for dominant marketing efforts

    let's work
  • A person on a boat with a hand resting on the side, showing electronic devices displaying an online fishing gear store website with the slogan 'For Anglers. By Anglers.'

    TACTICAL BRAND STRATEGY

    WE TAKE THE NO BULL APPROACH. We dive deep into your audience’s psyche and shred competitor weaknesses, delivering a Brand Playbook (positioning, messaging, visual identity, strategic recommendations) that makes your brand the ONLY OPTION

    grow your brand
  • A person wearing camouflage clothing and a ghillie suit holding a sniper rifle in a forested area.

    NEXT LEVEL AD ENGINE

    WE ARGUABLY HAVE SOME OF THE baddest strategic media buyers deploying AI-optimized Meta, Google, and TikTok Ads to drive a 2- 5x ROI and 20% revenue increase

    Meta Ads | Google | YouTube | TikTok | OTT Programmatic (Streaming) | Digital Advertising

    get started
  • A workspace with a laptop, an open planner with handwritten notes and checkmarks, a smartphone, and a pen on a wooden table.

    Consulting - SYSTEMS - OPS

    C-Suite Partnership: Leveraged consulting as you approach New markets, funding, or total market domination—making us an extension of your team.

    Manage your ad campaigns, optimize funnels, sales processes, automations, and employ an AI Infrastructure.

    Let's Grow

Past clients:

authenticity redifined

01

creative process

Filming equipment set up on a white table in a wooded area, including two camera stabilizers, a large camera, a microphone, a bottle of beer, and bags, with trees and sunlight in the background.

03

a full-spectrum program like ours runs off of a clean, simple, and straightforward process. No fancy name. No bullshit. Just real creatives. Real strategists. telling real high-end brand stories through cinematography.

backed by data-driven strategy curated by brand strategists!

02

raw. real. live

A helicopter with two soldiers inside, two photographers taking pictures, and one person filming with a camera, outdoors on a concrete surface surrounded by trees.

DATA & Tech Obsessed

Neon sign with a line art illustration of a human head and brain, featuring a question about the ECS and a large illuminated text saying 'It's Inside Us All.'

no fluff, no bS. With safety being our highest concern, we shoot live. authenticity and realITY ARE the goalS OF each project, so we shoot all of our projectS IN real time. live vehicles, live weapon systems, live talent, live environments. NO AI Generated generic content.

We’re not your TYPICAL agency. Our obsession with analytics, buyer psychology, and EXPERIENTIAL implementation FOR NOT JUST OUR PARTNERS, BUT THEIR MARKET IS SINGLE-HANDEDLY WHAT DRIVES THIS MACHINE FOR OUR BRANDS.

HUNTING GEAR BRAND

Case Study: Hunting Gear Brand (NAME REDACTED FOR PRIVACY)

REDACTED X Gear, a $ 10M revenue hunting gear brand specializing in RIFLE SCOPES and apparel, was bleeding cash. Their Meta and Google Ads were wasting 35% of their $200k/month budget, delivering a measly 1.8% e-commerce conversion rate. Their customer retention rate was a dismal 10%, as loyal hunters weren’t engaging post-purchase. frustrated by TRASH sales and a shrinking market share, needed a game-changer to compete with BIG DOGS.

Resolve: WE ENGAGED OUR BRAND ASCENSION SYSTEM over 3 MONTHS:

  • NEXT LEVEL Ad Engine: STRATEGIST LED AI-driven Meta and TikTok ads to target high-intent hunters (males, 30-50, rural areas). Optimized creative with rugged, REAL visuals and dynamic product feeds, cutting ad waste by 30%.

  • Tactical Brand Strategy: DOVE DEEP INTO THE BRAND'S ICP TO DEEPEN THEIR KNOWLEDGE, AND FIND WHERE THEIR AUDIENCE HANGS OUT SO THAT WE COULD NOT ONLY ENGAGE THEIR BRAND VOICE, BUT PLACE IT WHERE THEIR AUDIENCE LIVES.

  • Immersive Video-First Storytelling: We craft hard-hitting video ads, short-form social content (TikTok, Reels, Shorts), and epic long-form content for your niche—delivering 2-3 video campaigns, 5-21 Short-Form Pieces, and stupid detailed static photos for your program

  • OVERWATCH Analytics Suite: Provided real-time dashboards tracking ad ROI, customer LTV, and conversion funnels, enabling weekly optimizations.

    Celebrate: In 90 days, ApexHunter Gear saw:

    E-commerce revenue: $500k/month to $2.5M/month (5x growth).

    Ad ROI: 8% to 18% (125% improvement).

    Retention rate: 10% to 25% (150% increase).

    Market position: Gained 10% share in the hunting gear niche, outpacing competitors.

A soldier walking across a frosty field at sunrise, carrying a rifle, with leafless trees in the background.
Person holding a metal camping cup near a campfire with mountains in the background during the daytime.

SHALLOW ACTION Co. (Fishing/boating lifestyle Brand)

Shallow Action Fishing, a $15M-revenue brand (rods, reels, tackle), was floundering. Their $150k/month ad spend on Google and Instagram delivered a 1.5% conversion rate and 6% ad ROI. Their brand lacked a clear voice, failing to connect with anglers (males/females, 25-55). Retention was 12%, and the CEO needed to 5x e-commerce sales to KEEP THE SHOW GOING.

WE IMPLEMENTED OUR BRAND ASCENSION SYSTEM over 6 MONTHS:

  • Brand Strategy: Created a “Cast Deeper” brand identity, positioning SA as the angler’s trusted partner. Developed authentic messaging (“Gear for Every Adventure”) and a modern visual system for Shopify and packaging.

  • Ads: Rolled out AI-driven Google Shopping and Instagram ads with dynamic retargeting. Targeted coastal/rural anglers with tailored creatives, improving conversions by 40% and reducing ad waste by 25%.

  • Video Production: Shot a cinematic brand film featuring anglers, plus short-form ad videos for Instagram Reels. Videos boosted ad engagement by 60%.

  • Analytics/AI: USED OUR OVERWATCH Analytics Suite, tracking ad spend, conversion rates, and LTV. AI insights optimized audience segments, saving $50k/month in ad costs.

IN 6 MONTHS OF WORKING TOGETHER

  • E-commerce revenue: $600k/month to $3M/month (5x growth).

  • Conversion rate: 1.5% to 3.6% (140% increase).

  • Ad ROI: 6% to 16% (167% improvement).

  • Retention rate: 12% to 27% (125% increase). SA’s “Cast Deeper” brand resonated, growing their angler community to 50k.

Case Study 3: TrailForge Outfitters (Camping Gear Brand)

TrailForge Outfitters, an $8M-revenue camping gear brand (tents, backpacks), was fading against MAJOR COMPETITION. Their $100k/month ad spend on Meta and TikTok yielded a 1.7% conversion rate and 8% ad ROI. Their brand felt generic, failing to inspire campers (males/females, 25-45). Retention was 15%, and the marketing director needed to 5x e-commerce revenue.

Resolve: WE executed OUR BRAND ASCENSION SYSTEM over 90 days:

  • Brand Strategy: Crafted a DEEPER brand identity, positioning TrailForge as the choice for authentic adventurers. Developed bold messaging and a cohesive visual identity across digital and physical assets.

  • Ads: Launched AI-optimized Meta and TikTok ads targeting outdoor enthusiasts. Used immersive creatives and dynamic product feeds, boosting click-through rates by 50% and cutting ad waste by 25%.

  • Video Production: Produced a gripping brand film showcasing campers in rugged & LIVE TIME landscapes, plus 10-second ad clips for TikTok. Videos drove 55% higher engagement than static ads.

  • Analytics/AI: Implemented OUR OVERWATCH Analytics Suite, tracking ad performance, acquisition costs, and retention. AI-driven optimizations saved $30k/month in ad spend.

In 90 days, TrailForge Outfitters achieved:

  • E-commerce revenue: $400k/month to $2M/month (5x growth).

  • Conversion rate: 1.7% to 3.4% (100% increase).

  • Ad ROI: 8% to 17% (113% improvement).

  • Retention rate: 15% to 30% (100% increase). TrailForge’s NEW FOUND identity built a 30k-member camper community.